Privacy policy
PRIVACY POLICY
Effective date: 13 November 2025
1) WHO IS THE DATA CONTROLLER?
Business Name: Svalbard Knitwear OÜ (Trading as Arctic Edge)
Website : https://www.arcticedge.eu
Business Address: Pärnu mnt 20a, Tallinn 10141, Estonia
Business email address: hello@arcticedge.eu
2) WHO SHOULD READ THIS PRIVACY POLICY?
If you visit and interact with our website or social media pages or if you place an order for goods on our website, you should read this privacy policy as it describes how we collect, process, and use your personal information.
3) HOW DO WE COLLECT YOUR PERSONAL INFORMATION?
- Data you voluntarily disclose to us
When you create an account, when you place an order, or when you contact us, you disclose your personal information voluntarily.
- Data we automatically collect
When you visit our website, we use cookies and other similar technologies such as social media plugins and beacons to collect and process your personal data.
For instance, we use tools such as Google Analytics, Facebook plugin, and LinkedIn plugins to collect data about you.
4) WHAT CATEGORIES OF PERSONAL INFORMATION DO WE COLLECT?
- Basic personal details
Name, surname, home address
- Financial information
Card number, cvv number, card expiry date, your bank details
- Contact details
Your email address, your phone number
- Data about your device
Device ID, model, browsing type, language settings
- Data collected through social media plugins
We use Facebook and Twitter plugins to collect data about you.
- Data collected about your browsing activity
We collect data about the referral links, pages you visit, clicks you make and your activity both on our website and across different websites and platforms.
5) PURPOSES FOR COLLECTION AND USE OF YOUR PERSONAL INFORMATION
We pursue the following when we collect and process your personal data:
To make our website, content, and functionalities accessible and available to you.
To provide our services.
To improve our content, website, and functionalities.
To analyse visitor behaviour on our website, to understand our customer profiles.
To contact you.
To send promotional emails to you.
6) LEGAL BASES WE RELY ON
| Categories of personal information we collect and process | How we process data (Purpose) | Legal basis we rely on |
| Basic personal details such as name, surname, address, delivery address, contact information, financial information | To enable you to place an order on our website, process payments, perform our contractual obligation, and fulfil your orders | Contractual necessity |
| Email address, phone number | To contact you regarding your order details, to update you on the delivery process, and to send you a shipping confirmation email | Legitimate interests |
| Email address | To send you promotional emails | Legitimate interests |
| Data about your device's geographical location, your browsing activity Your social media accounts, your basic personal details, your purchase history, your browsing activity across the website | To analyse visitor behaviour, to improve our products and services | Consent |
7) SHARING YOUR INFORMATION WITH THIRD PARTIES
Your personal data may be shared with the following categories of recipients:
| Categories of personal information shared | Purpose | Categories of recipients |
| Your basic personal details and your address | To deliver the goods | Shipment service providers |
| Your financial information | To process payments | Payment service providers |
| Information about your device, your purchase history and your browsing activity | Data Analytics | Third-party data analytics tools providers, social media services |
8) INTERNATIONAL DATA TRANSFERS
When we transfer your personal data to an entity located in a third country that is not considered “adequate” by the EU Commission, we rely on the SCCs under Article 46 of GDPR to lawfully transfer your personal data to such entities.
For more information about international data transfers, contact us via the email address given in section 1 of this privacy policy.
9) YOUR RIGHTS
Right to rectification: You may submit a request that we correct any inaccuracies in the personal information about you;
Right to Be Forgotten: You may exercise your right to be forgotten (have your personal data erased), subject to the limitation set forth in the GDPR;
Right to Restriction: You may request to restrict the processing of your data because there is some disagreement about its accuracy or objections against its legitimate usage;
Right of Access: You may request to see and obtain copies of the personal data we have about you and whether we process your data;
Right to Object: You may raise objections to our processing of your personal data if we are relying on legitimate interest as the lawful ground for data processing; and
Right to Data Portability: You may ask for your personal data to be transferred to another organisation.
10) HOW TO EXERCISE YOUR RIGHTS
Should you wish to exercise your rights described in section 9 of this Privacy Policy, you can contact us via the following ways:
Application by post: Svalbard Knitwear OÜ, Pärnu mnt 20, Tallinn 10141, Estonia
Application by email: hello@arcticedge.eu
11) DATA RETENTION AND ERASURE
We retain your personal information as long as it is necessary for the purpose for which it was collected and used.
When determining the appropriate data retention period, we take into account various factors such as the sensitivity of data, our legal obligations, and the risks to the data subjects.
12) HOW TO SUBMIT A COMPLAINT TO THE SUPERVISORY AUTHORITIES
Under the EU GDPR, you have the right to lodge a complaint against us in an EU country.
For country-specific complaint processes, you may refer to the following directory to contact the relevant supervisory authority:
https://iapp.org/resources/global-privacy-directory/